AGMP’s roster includes legends like James Brown, Prince, and Van Morrison, as well as contemporary icons such as The Black Eyed Peas, D’Angelo, and UB40. For each of these artists, AGMP not only organises memorable concerts but also meticulously preserves and showcases the promotional material associated with them.
This archival process involves preserving posters, flyers, and digital advertisements, which not only serve as a historical record of the concerts but also as a testament to the artistic journey of the performers. For example, the promotional material for Amy Winehouse, Adele, The Specials, and Jimmy Cliff doesn’t just advertise concerts; it captures a moment in time in these artists’ careers.
AGMP’s approach extends to a wide range of genres and eras. From the funk and soul of Earth, Wind & Fire and Herbie Hancock & The Headhunters to the groundbreaking sounds of Public Enemy and Eminem, AGMP ensures that the promotional legacy of each artist is preserved. This includes iconic bands like The Stone Roses and A Tribe Called Quest, and extends to more recent acts like The Libertines and Faithless.
Their archival process isn’t just about preservation; it’s also a celebration of the artists’ impact on music and culture. This is evident in how they handle material related to diverse artists such as John Legend, The Charlatans, and Erykah Badu. Each piece of promotional material is treated as a piece of history, reflecting the artist’s influence and AGMP’s role in promoting their legacy.
In summary, AGMP Concerts not only excels in promoting a wide range of artists but also plays a crucial role in preserving and honoring the legacy of their promotional materials, ensuring that the history and impact of these artists remain accessible and celebrated for years to come.